SEO is short for Search engine optimization and refers to a set of processes used to improve your website’s ranking on search engines such as Google and Yahoo.

When users visit the internet, they rely on search engines to direct them to the most relevant websites based on the keywords they type. Most internet visitors will settle for the results displayed on the first page of the results, assuming that they must be the best to appear on top. Appearing on the first page therefore means more traffic to your website and more sales.

To appear on the first page or at least higher in the ranks, you’d have to optimize your website. While you can perform some SEO tasks on your own, it might take a while to see any desirable results. This is where SEO experts come in handy and Singapore has its fair share of experts to go around.

A Singapore SEO specialist can help improve your website’s visibility by handling all the complex processes involved. They will analyze and review your website and its incoming links after which they will advise you on the strategies you can put in place to improve ranking. This will give you enough time to handle the business aspect of your website.

Questions to Ask When Hiring SEO Experts in Singapore

There are many individuals and agencies offering SEO services in Singapore but that doesn’t mean that any will do. You’ll need to search for a service provider that can tailor their services to suit your individual needs. Here are some of the questions to ask before hiring SEO experts.

How will you improve my ranking?

It is paramount that you only hire SEO experts that freely discuss their methods. Have them explain to you the processes they intend to use and how long it would realistically take to achieve SEO goals. Their proposal should include an initial technical review which will help diagnose any issues that might be standing in the way of a successful SEO campaign.

Are you strict on search engines’ webmasters guidelines?

It is important that you only work with an expert that adheres to Google’s SEO guidelines. Various black hat techniques can get your website lowered in rank or even banned.

Can you guarantee my website will achieve a top ranking on Google?

While you’ll be asking this question, you want to stay away from anyone that answers yes. While no one can guarantee a top ranking on search engines, there are various service providers who will make bogus promises just to win your business. The idea is not to be afraid to ask any questions you might be having even if they sound trivial or silly to you.