There is a old saying that if you’re going to do something, make sure you do it well. For instance, if you are going to give your business some online visibility, you’d better do it well. A strong online presence will impress your customers and any other person who may want to visit your website. To achieve this goal, you need to hire the best web designer in the city. To find the best Naples web design company, it is crucial you take your time to analyze the strengths and weaknesses of each of the top firms operating in the area.

How to go About it

Start by making a list of web designers operating in the city. Ideally, you should give priority consideration to firms that have designed many great sites, so you would have to go through the portfolio of the top-rated firms on your list. The following are some of the things to check when analyzing the portfolio of the firms on your list:

i) Page Load Speeds

When you visit a site that has been previously designed by a web design firm, the first thing you should check is how fast the site opens. If it takes more than a couple of seconds to open, you should ignore the firm that designed that site. This is because the best web designers create sites that take only a few milliseconds to open. This is an important requirement because consumers nowadays do not have any patience.

ii) Graphics

Internet users normally pay attention to how a site looks. If it looks ugly or ambiguous, they will navigate away from the site. If the theme is poor, or the information is poorly organized, you should avoid the web designer. You want a site that has the most amazing graphics, so you should give priority consideration to firms that have previously designed sites with the best graphics.

iii) Page Rank

A great web design counts for nothing if your site has a poor ranking. Therefore, you should take your time to check the page rank of the sites designed by a given firm. Only firms with the best ranked sites should be given any consideration. After all, you want your site to have a top search engine ranking.

iv) Security

You may want a website with the top security features because you intend to handle confidential user information. For this reason, you should pick a web-designer with a track record of designing the most secure sites.

Once you are left with three or four potential service providers, you should end the search by comparing the rates quoted by these web designers and giving priority consideration to the most affordable firm.